$100 from July to IAVA and WWP! PS BOOKBUB WHOO!

ALTBStickerSplit 50/50 this month, and sent out this a.m.  AND, the BookBub for “A Little Too Broken” which started yesterday is going HEWGE – 900 copies on the ‘zon already in less than 24 hours!


I think “Given the Circumstances” got into the 400 range of the best seller rank during its BookBub, but BB’s LGBT list is now 60k people, whereas it was only 40k just two months ago.

I did forget that the ‘zon dings you hard on “delivery fees” when you have a full size image, so I’ve been losing .05 in royalties per copy on ALTB because of that.  Which is a big deal when the royalty is only .35 (35% of any price under $2.99).   So I need to hustle up a fresh copy with a lower resolution cover this a.m.

Siderant:  Amazon posted this justification for their price war with Hachette in a Kindle Forum:

“It’s also important to understand that e-books are highly price-elastic. This means that when the price goes up, customers buy much less. We’ve quantified the price elasticity of e-books from repeated measurements across many titles. For every copy an e-book would sell at $14.99, it would sell 1.74 copies if priced at $9.99. So, for example, if customers would buy 100,000 copies of a particular e-book at $14.99, then customers would buy 174,000 copies of that same e-book at $9.99. Total revenue at $14.99 would be $1,499,000. Total revenue at $9.99 is $1,738,000.

The important thing to note here is that at the lower price, total revenue increases 16%. This is good for all the parties involved.”

BUT!  Amazon DISCOURAGES you from pricing your books below $2.99 by cutting your royalties in HALF when you do!  BookBub is living proof that the lowest possible cost = highest possible volume, but unless you have BB promo’ing that price, you can’t afford to do it.  I get a 70% royalty on ALTB at $3.99, or about $2.80.  I get 35% on .99, or $0.35.  Minus a few pennies in “delivery fees.”  Go figure…

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